InSITE--SCAD On Demand

Students, staffers, and alumni are getting the word out about the Savannah College of Art and Design, and the Hostess City, online. For years, video crews have been shooting stories about the school's artists and events. Now they're taking it all online with SCAD On Demand.

"By creating this website, SCAD On Demand, the idea is to make information about the college entertaining and informative and accessible to people all over the world," said Pamela Poetter, a senior vice president at the school. "As an international university for the arts, the college recruits students from all over the world."

Every weekday, a new vignette goes online to showcase the SCAD lifestyle, like a behind-the-scenes look at a scary animation project or a story about downtown nightlife.

"We have a fantastic in-house video and television production unit, Department 61," said Poetter. "Most of it has only been accessible in the form of a DVD to whoever we mail it to or to local audiences."

Now it's available to anyone with a high-speed internet connection, and the school hopes it will appeal to more than just prospective students. "It's outreach to a broader audience but it's also meant to be really entertaining," said Poetter.

And the students' own work can help. "What we want to do is be able to show all kinds of student work whether that's a film or an animation or a monologue or something someone has directed or acted in," said Poetter, adding that the site's not quite there yet. But one day, you just might see the next visionary's work online before he makes it in Hollywood.

Reported by: Charles Gray,