Georgia Southern, Coca-Cola announce 10 year deal - WTOC-TV: Savannah, Beaufort, SC, News, Weather & Sports

Georgia Southern, Coca-Cola announce 10 year deal


It's a multi-million dollar refresh on a long time deal.

Georgia Southern University and Coca-Cola have announced a new 10 year multimillion dollar agreement.

Coca-Cola gets exclusive sales rights on campus, but also has agreed to help Georgia Southern offer tuition funds through the state's Reach Scholarship. It also means revenue and marketing for the athletics program.

"The concept is that we can use athletics to promote the university, and that allows us to talk to companies like Coca-Cola that can generate resources that we can turn around and put in the hands of our students."

Coca-Cola also agrees to partner with the university on environmental projects and sustainability.

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