Online Retailers Expecting Big "Black Monday" Sales - WTOC-TV: Savannah, Beaufort, SC, News, Weather & Sports

11/29/04

Online Retailers Expecting Big "Black Monday" Sales

While real-world retailers where thrilled as hundreds greeted them opening the door on Black Friday, things are a little calmer in the world of online retail. Calmer, but not any less busy.

Online shopper Chris Rowe described his experience last year. "I was kind of busy last year, so it was almost a necessity to get it done online. Didn't have time to go to the mall, really didn't want to go to the mall. It's a lot easier."

Internet users have other reasons to prefer online shopping.

"Usually this time of the year, most of the companies are offering free shipping, plus free gift wrapping if you order it in a certain amount of time, so it saves you from all the hassle," noted Lee Abraham.

"I think I did get some pretty good deals online, I think most of all it was just, it helped me out because it was a time saver," added Rowe.

Experts say the reason the Monday after Thanksgiving is the biggest day online--so-called Black Monday--is because people are just getting back to work after the holiday. Whatever employers may think of their shopping during the workday, online retailers are looking forward to about $15 billion in sales between now and the end of the year, about $300 million on Black Monday alone.

That's about 25 percent over last year, and continued growth could mean a very happy holiday for online retailers.

Here are some links to popular online retailers and retail search:

Wal-Mart
Target
Amazon
Froogle
Yahoo Shopping

Reported by: Charles Gray, cgray@wtoc.com

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