STATESBORO, GA (WTOC) - Volunteers who help make "A Day for Southern" happen think of this, not as a gift to the university, but an investment back into the community.
They show up bright and early for instructions and a pep talk to help them raise the annual target of $1.5 million or higher. The number loosely reflects the impact Georgia Southern has daily on the local economy.
"From attorneys to insurance agents, bankers, certainly all our retail businesses and restaurants. Everyone is affected," said 2016 Chairperson Ashley Hines-Ellis.
Students who receive scholarships through the drive told volunteers about the difference it made in helping them choose Georgia Southern.
"Fundraisers like A Day for Southern help us provide the entire college experience for all of our students," said GSU President Dr. Jaimie Hebert. "It's as unique as every other tradition I've come across so far."
The campaign also pays for things not covered in state budgets, such as a marching band and symphony, a campus museum, the Wildlife Center and more.
"Not only do we benefit financially, but just the quality of life is enhanced here by having Georgia Southern University," said Hines-Ellis.
Officials hope the money raised through "A Day for Southern" helps the university continue growing.
A total of $1,945,416 was raised Tuesday!
The money comes from local businesses and supporters who recognize Southern and a vital part of the community.
"To think about a community of our size, and in one day, $1.9 million tells you something about the depth of commitment of this community," said Dr. Hebert.