Savannah fashion designer's clothing line to be sold in Belk sto - WTOC-TV: Savannah, Beaufort, SC, News, Weather & Sports

Savannah fashion designer's clothing line to be sold in Belk stores

(Source: WTOC) (Source: WTOC)
SAVANNAH, GA (WTOC) -

A Georgia Southern University graduate won a competition, and her clothing line will be featured exclusively in Belk’s spring collection.

Emily Bargeron's love of fashion started at a young age.

"I've always been really creative, so I started making things when I was 12," said Bargeron.

After graduating from Georgia Southern with a degree in fashion design, she opened a boutique in Savannah.

"All of the clothing in our store is designed and made by us."

She also ships her designs to 60 small boutiques across the country. Now, she’s landed her first national retailer: Belk.

"I'm just over the moon to be able to work with them and for my designs to be sold in their store," Bargeron said.

The collection will be sold both in Belk stores and online.

"Our collections are definitely bright, bold, unique and vintage inspired," she explained.

She aims to capture southern style, but with a twist.

"Southern also has a stereotype of being very preppy. I think I kind of break that mold with my collection. It's obviously very bohemian," Bargeron said. "It's all peachy, which is perfect for the south."

There are 15 pieces in total for her Belk line, and she hopes you'll be seeing much more of her Mamie Ruth label at the national retailer in the future as well.

"I really hope that this becomes a partnership working with them because they are so great to work with."

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