Hilton Head Island sees large economic impact from Heritage Golf Tournament

RBC Heritage has huge impact on Hilton Head Island

HILTON HEAD ISLAND, SC (WTOC) - The RBC Heritage Golf Tournament may have wrapped up Sunday, but the economic impact will be felt all across Hilton Head Island for quite some time.

“It’s about a $96 million economic impact,” said Bill Miles - Hilton Head Island/Bluffton Chamber of Commerce, CEO.

Miles says while the Heritage attracts people from all over the country, the sponsors of the tournament actually keep the dollars pouring in year after year.

“Looking at the sponsor input, the activation of those sponsors, so that would be them bringing their guests in and spending, whether it be the weekend or the week on Hilton Head Island, visitors from all over the state as well as all over the country coming to the island, not only are they watching golf, they’re eating, they’re shopping, they’re having great experiences and all of that goes into the overall economic impact of the tournament,” Miles said.

Miles says while $96 million is a hefty number, it’s also a time the entire community comes together.

“Just as the economic impact is important, it’s also important to note that the charitable giving done by the Heritage Classic Foundation, from our scholars to the other charities, that the tournament is invested in throughout the years.”

While the city hopes those numbers will continue to grow, it’s businesses like Poseidon Coastal Cuisine that see a big boost in their bottom line.

“You know, in April, when you have folks that come in for the golf tournament and it’s an international event, they come in to see golf and it’s on TV, and so that RBC brings them in and to have people come in this time of year really is wonderful," said Rob Jordan, Serg Restaurant Partner.

Jordan says, Poseidon is just one of 15 properties they own on the island, and when spectators get hungry, they’re there to tend to those needs, benefiting them in the long run.

“We’re bullish on the economy here, and this April really kicks off with the Heritage Golf Tournament, and also it’s a wonderful impact for our local charities here on the island," Jordan said.

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