Alcohol sales remain steady throughout 2020 despite pandemic

Purchasing habits may have changed but the bottom line remained the same
Alcohol Sales Positive in 2020
Alcohol Sales Positive in 2020(Sam Bauman WTOC)
Updated: Jan. 1, 2021 at 4:35 PM EST
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Area liquor stores say sales remained steady during 2020.

SAVANNAH, Ga. (WTOC) - With the book now closed on 2020 many are looking back at an unforgettable year.

Including businesses who had to learn how to navigate these challenging times.

But of course, some fared better than others.

“People have found that it is an essential business, a liquor and wine store because it keeps them calm,” said Johnnie Ganem Executive VP Paul Ganem.

After a year like 2020 perhaps it’s fair to say we all needed a little something to help take the edge off.

So, it may come as no surprise to find out stores like Johnnie Ganem’s did pretty well.

“Business wise in 2020 inside the store has been very good,” said Ganem.

While their business hasn’t struggled it has changed a bit.

For example, they’re seeing less of these big ticket items like you would sell for a party.

Those are being replaced with more small ticket items but they’re selling them more and more frequently to make up for the loss.

“People used to go out and have a glass of wine maybe a bottle of wine, or cocktail before. They can come here and buy whatever they want at a savings actually,” Ganem said.

Despite their continued success Ganem feels for restaurants and bars who have struggled, and like many hopes to soon get back to business as usual.

“We’re only hoping for the best for 2021.”

Ganem said he hasn’t seen their overall numbers for the year but if he had to guess he would say they did just as well as they did in 2019.

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